Category: Website

Home / Category: Website

Why Every Business Needs a Digital Marketing Strategy

In today’s fast-paced digital world, having a robust online presence is no longer optional; it’s essential. A well-crafted digital marketing strategy can help businesses of all sizes connect with their target audience, increase brand awareness, and drive sales. At Web Biz Solutions, we understand the critical role digital marketing plays in modern business success. Here’s why every business needs a digital marketing strategy.

1. Increased Online Visibility

With billions of users on the internet, a digital marketing strategy ensures that your business can be found online. This visibility is crucial as most consumers start their purchasing journey with an online search. By optimizing your website for search engines (SEO), leveraging social media, and employing pay-per-click advertising, you can significantly enhance your online presence and reach potential customers.

2. Targeted Marketing

Digital marketing allows businesses to target specific demographics and tailor their messaging accordingly. By analyzing data such as age, location, interests, and online behavior, you can create personalized marketing campaigns that resonate with your audience. This targeted approach not only improves engagement but also increases conversion rates.

3. Cost-Effective Solutions

Compared to traditional marketing methods, digital marketing offers a more cost-effective solution. Platforms like social media and email marketing allow businesses to reach a larger audience at a fraction of the cost of print or television advertising. Additionally, you can track the effectiveness of your campaigns in real-time, allowing for quick adjustments to maximize ROI.

4. Building Brand Loyalty

Digital marketing fosters a two-way communication channel between businesses and customers. Engaging with your audience through social media, blogs, and email newsletters helps build relationships and trust. By consistently providing valuable content and responding to customer inquiries, you can enhance brand loyalty and encourage repeat business.

5. Data-Driven Insights

One of the greatest advantages of digital marketing is access to data analytics. Tools like Google Analytics and social media insights provide valuable information about customer behavior, preferences, and campaign performance. By analyzing this data, businesses can make informed decisions, optimize their strategies, and improve overall effectiveness.

6. Adaptability and Flexibility

The digital landscape is constantly evolving, and so are consumer preferences. A well-defined digital marketing strategy allows businesses to stay agile and adapt to changing trends and technologies. Whether it’s leveraging new social media platforms or adjusting marketing tactics based on seasonal changes, flexibility is key to staying relevant.

7. Competitor Analysis

In a competitive market, understanding your competitors is essential. Digital marketing provides tools to analyze competitor strategies, customer engagement, and market positioning. This insight allows you to identify gaps in the market and develop strategies to differentiate your business from the competition.

8. Enhancing Customer Experience

A comprehensive digital marketing strategy focuses on the customer journey. By utilizing various channels—such as social media, email, and your website—you can create a seamless experience for your customers. From awareness to consideration to conversion, optimizing each touchpoint leads to higher satisfaction and loyalty.

Conclusion

In an increasingly digital world, having a digital marketing strategy is no longer a luxury; it’s a necessity. At Web Biz Solutions, we are committed to helping businesses navigate the digital landscape with tailored marketing strategies that drive results. Whether you’re looking to increase your online visibility, target specific audiences, or build brand loyalty, we’re here to guide you every step of the way.

Ready to elevate your business with a digital marketing strategy? Contact us today to learn how we can help you succeed in the digital realm!

Building Your Brand: The Art of Creative Logo Design

In today’s digital landscape, a logo is more than just a graphic; it’s the visual representation of your brand’s identity. A well-designed logo can communicate your brand’s values, establish credibility, and create a lasting impression. At Web Biz Solutions, we understand the significance of a creative logo and how it plays a crucial role in building your brand. Here’s a deep dive into the art of logo design and why it matters.

The Importance of a Strong Logo

  1. First Impressions Matter
    Your logo is often the first thing potential customers will see. A striking logo captures attention and piques interest, making it essential for establishing a positive first impression.
  2. Brand Recognition
    A unique and memorable logo helps in brand recall. Over time, customers will associate your logo with the quality and reliability of your products or services.
  3. Differentiation
    In a crowded marketplace, your logo helps differentiate your business from competitors. A creative logo sets you apart and showcases your brand’s personality.

Elements of Effective Logo Design

  1. Simplicity
    A simple logo is more versatile and easier to recognize. Think of iconic logos like Nike and Apple—both are straightforward yet powerful.
  2. Relevance
    Your logo should reflect your brand’s mission and values. The colors, fonts, and symbols used should resonate with your target audience.
  3. Versatility
    A great logo works across various platforms, from business cards to websites. Ensure it looks good in both color and black-and-white formats.
  4. Timelessness
    While trends come and go, a strong logo stands the test of time. Aim for a design that won’t feel outdated in a few years.
  5. Uniqueness
    Your logo should be distinct and not resemble others in your industry. A unique design fosters a strong brand identity.

The Logo Design Process at Web Biz Solutions

  1. Understanding Your Brand
    We begin by getting to know your business, target audience, and goals. This helps us create a logo that aligns with your brand identity.
  2. Research and Inspiration
    Our team conducts thorough research on your industry, competitors, and current design trends to gather inspiration and ideas.
  3. Concept Development
    We sketch multiple concepts and select a few strong ideas to develop further. This stage focuses on creativity and exploration.
  4. Design and Refinement
    After choosing the best concepts, we create digital drafts. We then refine the selected designs based on your feedback.
  5. Finalization
    Once you’re satisfied with the design, we finalize the logo, providing you with various formats for different uses.

Conclusion

A well-crafted logo is a fundamental element of your brand’s identity. At Web Biz Solutions, we take pride in our creative logo design services that not only look great but also communicate the essence of your brand. Whether you’re starting a new business or rebranding an existing one, we’re here to help you build a visual identity that stands out in the digital landscape.

Building Your Brand Online: A Guide to Web Design and Development with Web Biz Solutions

In today’s fast-paced digital landscape, having a strong online presence is crucial for any business, no matter the size or industry. A well-designed website is more than just a digital business card; it’s a platform to showcase your brand, attract new customers, and convert leads into loyal clients. At Web Biz Solutions, we understand the importance of a strategic approach to web design and development that not only represents your brand but also drives results.

In this blog, we’ll guide you through how our expertise in web design and development can help build your brand online, ensuring your website stands out in an increasingly crowded digital world.


Why Your Brand Needs a Strong Online Presence

Before we dive into the specifics of web design and development, it’s important to understand why your brand needs a powerful online presence. In 2024, potential customers aren’t just looking for products and services; they’re looking for brands they can trust. A well-constructed website plays a vital role in conveying your brand’s credibility, values, and professionalism.

At Web Biz Solutions, our mission is to help you establish a website that:

  • Reflects your brand identity
  • Enhances user experience (UX)
  • Provides seamless navigation
  • Drives customer engagement
  • Converts visitors into customers

Whether you’re a startup or a growing enterprise, your website is often the first interaction potential clients have with your business. That’s why it’s essential to invest in a strategically designed website that mirrors the uniqueness of your brand.


Key Elements of Successful Web Design

  1. Aesthetic and Functional Design First impressions matter. Your website design should immediately grab attention while being easy to navigate. Our team at Web Biz Solutions focuses on a blend of aesthetic appeal and functional usability to ensure your site looks great while also offering a seamless user experience.
  2. Mobile-First Approach With more than half of all web traffic coming from mobile devices, a responsive, mobile-friendly design is no longer optional. We design websites that automatically adjust to different screen sizes, providing an optimal experience whether a customer visits via smartphone, tablet, or desktop.
  3. Intuitive Navigation A well-designed website is easy to navigate. We prioritize clear menus, accessible buttons, and a logical flow of information to ensure visitors find what they’re looking for quickly and easily.
  4. SEO Optimization A beautifully designed website means little if no one can find it. That’s why Web Biz Solutions incorporates the latest Search Engine Optimization (SEO) strategies into every website we build. From the right keywords to optimizing load speeds, we ensure that your site ranks higher on search engines, increasing visibility and attracting more potential customers.
  5. Content that Connects Visual design is just one part of the equation. The content on your website—text, images, and videos—needs to be informative, engaging, and consistent with your brand’s voice. We help you create compelling content that resonates with your audience and encourages them to take action.

The Web Development Process with Web Biz Solutions

At Web Biz Solutions, we take pride in our collaborative and transparent web development process. Our goal is to make sure every aspect of your website aligns with your brand’s objectives and delivers the desired results.

Here’s a glimpse into how we work:

1. Discovery and Planning

We start by understanding your brand, your audience, and your business goals. Whether you’re launching a new website or redesigning an existing one, this step helps us develop a tailored strategy that aligns with your vision.

2. Designing a Custom Solution

With a deep understanding of your business, our design team crafts a custom website layout that reflects your brand’s personality. We work closely with you, ensuring that every design element, from fonts and colors to imagery and layout, is consistent with your brand identity.

3. Development and Coding

Our development team takes over to bring your website to life. Using the latest technologies and best practices, we ensure that your website is not only visually appealing but also fast, secure, and scalable. We integrate the necessary features like contact forms, eCommerce platforms, and social media links to provide a complete experience.

4. SEO & Performance Optimization

After the website is built, we optimize it for search engines. We focus on site speed, mobile responsiveness, and proper coding structures to ensure your site performs well and ranks higher on search engine results pages (SERPs).

5. Testing and Launch

Before going live, we rigorously test your website to ensure it performs flawlessly across all devices and browsers. Once we’re satisfied, we assist you with a smooth website launch.

6. Post-Launch Support

Our partnership doesn’t end at launch. We provide ongoing support to help you monitor website performance, make updates, and scale as your business grows.


How Web Biz Solutions Can Help Build Your Brand

Your website is more than just a digital presence—it’s a reflection of your brand. At Web Biz Solutions, we combine creativity, technical expertise, and a deep understanding of brand-building to deliver websites that help businesses grow online. Whether you’re a small business looking to make your mark or an established company aiming to expand your reach, our web design and development services are tailored to meet your unique needs.


Why Choose Web Biz Solutions?

  • Experience: With a decade of experience, we have successfully helped numerous businesses across various industries build their online brands.
  • Creative and Technical Expertise: Our team of designers, developers, and SEO specialists work together to create websites that don’t just look good but deliver results.
  • Tailored Solutions: We don’t believe in one-size-fits-all. Our web design and development services are customized to meet the unique needs of your business and industry.
  • Commitment to Client Success: We’re passionate about helping our clients succeed. From the initial discovery phase to post-launch support, we’re with you every step of the way.

Get Started with Web Biz Solutions Today

Building your brand online starts with the right website, and at Web Biz Solutions, we have the expertise and dedication to make that happen. Let us help you create a stunning, user-friendly website that drives traffic, engages your audience, and converts visitors into loyal customers.

Ready to take the next step? Contact Web Biz Solutions today to learn more about how we can help build your brand online.

Top 7 ways to Increase Sales & Customer Base with digital Marketing

Boosting sales and expanding your customer base through digital marketing for blog content involves a combination of strategies to attract, engage, and convert your audience. Here are seven effective ways to achieve this:

1 Content Optimization and SEO:

Conduct keyword research to understand what your target audience is searching for.

Optimize your blog content for search engines by incorporating relevant keywords naturally.

Create high-quality, valuable content that addresses your audience’s needs and problems.

Social Media Marketing:

Share your blog content on various social media platforms where your audience is active.

Utilize visually appealing images and compelling captions to increase engagement.

Interact with your audience, respond to comments, and encourage social sharing.

Email Marketing:

Build and maintain an email list of your blog subscribers.

Send regular newsletters with valuable content, promotions, and updates.

Use personalized and targeted email campaigns to nurture leads and drive sales.

Influencer Marketing:

Collaborate with influencers in your niche to reach a broader audience.

Leverage influencers to create content or promote your blog on their platforms.

Ensure that influencers align with your brand and have an authentic connection with their followers.

Paid Advertising:

Invest in paid advertising channels such as Google Ads, Facebook Ads, or other relevant platforms.

Target specific demographics and interests to reach your ideal audience.

Track and analyze the performance of your ads to optimize for better results.

User-Friendly Website and Landing Pages:

Ensure your website is mobile-friendly and has a clear, intuitive navigation structure.

Optimize landing pages for conversions, making it easy for visitors to take the desired action.

Improve website speed to enhance user experience and reduce bounce rates.

Analytics and Data-driven Insights:

Use analytics tools to track the performance of your blog content and marketing efforts.

Analyze user behavior, identify high-performing content, and refine your strategy accordingly.

Utilize A/B testing to optimize email campaigns, website design, and advertising copy.

Remember to consistently monitor and adapt your digital marketing strategies based on performance metrics and evolving market trends. Building a strong online presence and engaging with your audience through various channels can significantly contribute to increased sales and a growing customer base.

https://webbizsolutions.in/services/website-design-in-india.html

Unless you’re a small business owner who is not interested in growing your brand, you need to have a website.

These days building a business website or ecommerce store is easier than ever: it doesn’t cost much money, you don’t have to know how to code or design, your online store is not restricted to business hours, and it’s one of the best means of free advertising.

Having a small business website isn’t just about selling your goods and services — it’s also about providing something of value to potential customers.

With so many low priced online services, there’s really no excuse to keep putting it off.
Still not sure how having a website will help you grow your business?

Here are ten reasons every business needs a website:

1. Your customers expect it.
If this were the only reason on the list, it would be enough. Six out of ten consumers expect brands to provide online content about their business on some form of digital property, and more than half head straight to the brand’s website for product information.
If you don’t have a business website, today’s digital-savvy (and impatient) customers may look elsewhere. Take a look at this list of specifics that customers say they want from a business website.
2. It provides social proof.
Ninety percent of consumers claim that online reviews influence their buying decisions.
You could rely on FourSquare, Yelp, and other review sites to host reviews for your brand, but you can kill two birds with one stone on your own website.
Since potential buyers are already looking for you online, including customer testimonials on your site is a great way to impress potential buyers.
3. You control the narrative.
It’s true that you cannot control what others say about you on social media channels, but you can influence public perception by creating your own story via a business website.
A company blog helps business owners get their message, mission, and personality in front of their target audience faster than print ads or snail mail brochures.
Plus, social icons linking to Facebook, Twitter, Instagram, and other networking platforms make sharing your content easier for your visitors who like what they see.
4. More bang for your buck.
When you use a free website-building tool, like WordPress.com, you position your company to reach thousands more potential customers for less than you would spend mailing ten brochures by traditional mail.
5. You don’t need extensive coding or technical skills.
Because WordPress — and a number of other website-building platforms — offer online tutorials and community-based support, almost anyone can get a basic website up and running in about thirty minutes.
6. Your competitors all have company websites.
Consumers typically start their buying journey with research and recommendations from peers and social network connections.
Studies show that once a consumer has an idea of what they need or want, they start researching, and 72 percent of them go online to find educational material, reviews, and testimonials, according to a recent report.
So if you’re not staying competitive with your competition, you’re giving shoppers a reason to buy from another brand.
7. Never put up the ‘closed for business’ sign again.
Nobody wants to work at 3 a.m., but some people like to shop then. Having a business website or ecommerce store means that you can sell products all the time — not simply between 9 a.m. and 5 p.m.
An online store can mean a dramatic boost in sales, especially when you factor in additional customers who are not restricted by geography. Your online presence also supports marketing campaigns, customer service, client relationship building, brand recognition, and almost every other element of the revenue stream.
Combining your website with marketing tools, like email marketing, helps you reach new customers and generate repeat business.
8. You’ll show up in Google search results.
Consider this: 81 percent of consumers perform online research before making a purchase. That means they go to Google and type in one or more keywords, like “best leather shoes” or, if they know what they want, “handcrafted Italian leather women’s shoes in Los Angeles.”
If you don’t have a website for your business, the chances of showing up on the search engine results page (SERP) are zero. But if you have a site, you can optimize it for search engines, thereby increasing your chances of appearing at the top of Google’s results and getting more visibility with potential customers.
Long-tail keywords, meta descriptions, and titles are just some of the things you can customize on your site to improve your search engine optimization (SEO).
9. Create a resource center for your staff.
In addition to helping customers, your business website can also benefit your own employees.
Create an orphan page (one that is not visible anywhere on the site so it can’t be found unless someone is given the direct link) with self-service videos, instructional materials, or even internal forms to help your team learn everything they need to know on their own schedules.
10. Showcase your products and services.
Not only can you display your products or outline your services in detail with beautiful images, but you can provide short video tutorials or downloadable PDF instructions to give hesitant customers no reason to go elsewhere to purchase.

discount

13 Aug 2018, Maharashtra India – Get ready to save more with Web Biz Solutions a leading web services agency. In its continuous endeavor to introduce best value for services, Web Biz Solutions- complete web solutions agency, this Independence Day is offering its customers an exciting offer on it web design and digital marketing services.

Web Biz Solutions is offering a flat 20% Independence day offer discount on its all services. For entire month of August 2018, the customers will be able to enjoy all the services at a very affordable rates.

“Web Biz Solutions will give 15% discount on all the services as a part of our Independence day celebrations” said Ravi Jain Founder at  Web Biz Solutions.

For entire month of August, customers who will hire any service from Web Biz Solutions will only pay 80% of the service cost. This one-of-a-kind promotion is the agency’s initiative to make this Independence Day exceptionally enjoyable for new and existing customers.

This discount is available to new clients as well as existing clients on new orders and is applicable on web designing, web development, SEO, social media management, online reputation management, logo design and other services.

This offer is intended to help the customers who want to create a  web presence for their organization or who want to promote themselves on web through internet marketing techniques like search engine optimization, email marketing or social media optimization.

About Web Biz Solutions

We are website designing and digital advertising agency in india. Web Biz Solutions is offering a complete range of web solutions including web designing, web development, web hosting, corporate website solutions, digital marketing, logo designing and many more. With its electrifying presence, Web Biz Solutions in India has swirled the scenario of total web solutions. Our keen-eye on emerging trends of online business as well as technical spheres had empowered us to render the most innovative solutions.

For more information about the agency, please visit : www.webbizsolutions.in

Google is primarily focused on ranking the websites that offer better user experience, irrespective of other major ranking signals. We all know how Google search engine is changing its core search algorithm every now & then. To Rank any my keyword #1 in Google or even to rank better position in Google, I must update my SEO strategies according to the changes that are in trends. Let’s discuss the top 5 SEO trends in 2018 to Rank First Position in Google.

“93% of online shopping experiences begin with Search Engine”

Without the proper understanding of the Search Engine Optimisation (SEO), it is very hard to achieve success in any online businesses. Almost 55% of Business to Business (B2B) website traffic is from search engines. It indicates that SEO generates more leads than any other paid or non-paid or social campaigns. It is clear that SEO is more important than any other online marketing initiative.

To my expertise, the following are the top 5 SEO trends in 2018 that are a must have things to rank #1 in Google.

Voice Search Queries:

Almost 20% of search queries in Google are already from voice search – 2016.
There is no doubt users are utilizing the power of voice search to their needs. According to the market predictions, the voice search might reach up to 50% by 2020.
Some of the top industries suggest the same.
September 2017, Apple switched to Google from Bing for their Personal Voice Assistant – Siri.
In the recently concluded Black Friday deal, “Echo Dot” Amazon’s Voice Search Assistant was the best-selling product of the year 2017.
Therefore, Voice Search isn’t just a part of SEO trends in 2018, perhaps it must be in the long-term challenge. Google Rankbrain features search results by measuring various complex parameters that users are undergoing through voice searches.
How to Use Voice Search in SEO to Improve Ranking in 2018?
Voice Search Queries in SEO 2018
Voice Search Queries in SEO 2018
Voice search is gaining its momentum among users, and Google has an eye over the same. Rankbrian tracks queries that are never used/submitted before in the search.
“Include in their title or subhead the verbally-expressed question that they want to answer, to increase the chances that Google will feature that answer.” – Dayne Richards, SEO Analyst Forbes.
The inclusion of Long-Tail Keywords and usage of the natural local language in the content had to your priority.
For example: If you have a page that answers the question “How to Rank My Website without SEO”, make sure you have the same in your page title.
Make a proper lengthy sentence and speak the natural language in the content.
Answer the Public and LSI Graph are some of the common tools to get ideas on how to find user voice search queries related to your business.
As a digital marketer, I use voice searches as much as possible. It helps me feel & create better content that satisfies the increased voice search queries that are in demand.

Importance of User Experience:

Google prefers better “user experience” in all the area of the website, from content to web designs, link structure, website speed, navigational optimization and more.
I personally tested this, most of the top-ranking websites offers smooth experience in both desktop & mobile.
Easy Navigation for Better User Experience in SEO 2018
Easy Navigation for Better User Experience in SEO 2018
Areas of Improvement in Terms of Better User Experience:
Need to move to highly reliable web hosting services.
5G Website speed is a must.
Responsive website design.
Accelerated Mobile Pages provides valuable boost in user experience.
Highly related “Anchor Text” in website navigation.
Nevertheless, Meaningful content
Go for structured data and featured snippets in every required area.
Page speed, of course, is a key SEO ranking factor.
One simple technique to speed up your website at no cost is, “Reduce your image size by up to 40-70%”.
Content: Quality Matters Most than any 300 Words!
Evergreen content. Fresh content. Reliable content, but no whatever content. The content is certainly top of all the ranking factors. Producing high-quality content will always be a trend.
“Create content that matters to users than a search engine.”
Though certain pages which are highly optimized for search engines rank better, they aren’t converting enough. Conversion happens only when I convince you (users). The user will be satisfied only when he/she find his/her need at its best.
The Internet has all piece of shit. None is interested in spending even a second on shit content. All they need is a valuable content and search engines look for the same.
Content: Quality Matters Most than any 300 Words
Content: Quality Matters Most than any 300 Words   Img Src: Monkey Coders
How to Write Better Content without Much Knowledge in it?
Prerequisite:
Basic knowledge in any of your interested content writing language.
Content writing is an art. Sometimes, it is just a skill. Anybody can start learning it and write it and earn from it. However, the understanding of language plays an important role. Proper language helps in making the engaging content and meaningful context.
Step 1: Keyword Research. Keyword plays important role in content making. I use Google Keyword Planner, before writing any piece of content.
Step 2: Analyze the trendy topics on the internet related to your keyword/business.
Step 3: Read the related articles on your topic.
Step 4: Don’t hesitate to follow your niche authors and get inspiration & updates from them.
Step 5: Have a rough draft of your interesting topic at least with a count of 300 words.
Step 6: Add a meaningful on-page weight to it like keyword oriented title & metadata and well optimized overall topic by having enough related or LSI keywords.
Step 7: Proofread it for spelling mistakes or context error from “top to bottom & vice versa”
Step 8: Use some of the grammar checkers like Grammarly & Ginger.
Step 9: Mention some of the top references where users might get more valuable information related to your topic (don’t be afraid linking others).
Step 10:  Publish them with good readability score along with the related images.
There are 100’s of the dedicated blog on the internet that offers “Content Writing Tips”. I mostly follow Neil Patel’s Content Writing Tips & Tricks and try to write better from the previous post.

Visual & Video Search in 2018:

Image and Video search plays important role in bringing traffic to any website. Using the right and creative image brings engagement to the content. At the same time, search engines index these unique images and brings traffics via google search queries.
If you aren’t good enough in creative images or don’t enough time to spend on creating unique images, there are few ways to get it for free.
I use some of the copyright free JPEG images from Unsplash & Pexels. You might also get highly creative and high-resolution images interestingly at a smaller size.
Sharing images on sites like Pinterest & Instagram can bring you new visits to your site.

Video Search in 2018:

When was the last time you made a video for your brand?
Still thinking to make a video for your business?
Don’t wait, please!
I have come across websites whose 60% of traffics are from YouTube, Vimeo, Dailymotion and other top video sites.
A good creative video can bring your lion’s share of traffic. How?
Yes, a single well scripted, uniquely made, content oriented and optimized video can go viral and bring the huge share of traffic to your site!!!
Video Submission Brings High Traffic to Your Site
Video Submission Brings High Traffic to Your Site
How to Make Simple Videos on YouTube & Vimeo?
If you aren’t that master in making a quality video, use some of the simple tricks to make videos for you.
Find some of the suitable images for your business or product or services.
Make a proper script or theme for your video.
Open Microsoft PowerPoint 2016 and make a quality presentation about your business.
Convert them to Video!
Note: You can also add copyrights & royalty free audio to your video to make it even more professional.
Yeah, your new business video for uploading in YouTube & Vimeo is ready.
Very simple, isn’t! certainly, something is better than nothing.

Video Uploading Checklist:

Though your video is ready, there is certain checklist you need to watch before hitting the publish button.
An effective SEO Title (better to have a voice search or long tail keyword)
Custom Thumbnails or better one from your video.
Meaningful descriptions to gain higher Click-Through Rates (CTR)
Reliable Transcripts (if necessary)
Don’t forget to add your links to the video either at the cards or end screen annotations.
Link Building isn’t Dead in 2018:
Link building is still a key ranking factor in SEO. Therefore, it is automatically get featured on our list of top 5 SEO trends in 2018 to rank #1 in Google.
Generating n number of links doesn’t matter, however, building links from the high authority sites matters most.
Link building builds authority. Try to get links from most of the relevant sites. Linking or gaining links from unnatural sites will invite Google Penalty.
Link Building Techniques in SEO 2018
Link Building Techniques in SEO 2018
Things to Consider on Link Building in 2018:
Understand Google’s quality criteria
No Low-quality guest posts
Don’t make links from doorway sites
Check site’s DA & PA before making links on them (I don’t build links anything lesser than 20 on both parameters)
Stop copying competitors link building strategy
Use natural “Anchor Text” in each of the links you build
Internal Links not only brings value to your content, offers a chance to receive more traffic to your previous post.
Some of the other common trends to expect in 2018 are as follows:
Google Local SEO
HTTPS (SSL Security)
Mobile First Index
Mobile Searches
Higher CTR & engagement
Social Signals
Conclusion:
A full new year is ahead. A lot of new things are expected on SEO trends in 2018. Make the new changes in SEO as early as possible. There are certain trends we call it as complex or controversial that could be a big game changer in SEO 2018. If you think I missed any of the top changes expected in SEO 2018, use our comment section to bring it on.
Source : seoanalyst.me